Anne Green ’93
Company / School: G&S Integrated Communications Group
Position / Degree: CEO, Principal
Overview
CEO, Principal, G&S Integrated Marketing Communications Group
New York, NY
- BA, English, Vassar College
- ABD, 19th Century American Literature, New York University
Anne Green (she/her) brings over 30 years of experience in integrated marketing communications to her role as CEO and Principal at G&S Integrated Marketing Communications Group. She is responsible for ensuring excellence across all areas of performance and operations for both go-to-market agencies (G&S Business Communications and MorganMyers)—from client service to each agency’s integrated offerings to cultivating a vibrant and growth-oriented culture. Anne is passionate about providing counsel to clients in such sectors as healthcare, professional services, and financial services, and is an accomplished media trainer and speaking coach. She previously served as president and CEO of CooperKatz & Company, Inc., an award-winning communications agency she helped build for over two decades before its acquisition by G&S. Anne is a member of the Page Society and serves as a trustee of Vassar, as well as a board director for the Alumnae/i Association of Vassar College (AAVC). She has previously served on the board of the PR Council and as Board chair for New York-based anti-trafficking non-profit, LifeWay Network.
Advice to Students:
It’s critical to work now to develop your engagement with and perspectives on AI. These technologies are already embedded in our lives and will be increasingly essential in nearly any career or life path you choose. Like anything created by human beings, AI can be both wonderful and awful—and everything in between. The key is understanding and embracing that dynamic tension. Get hands-on and cultivate active engagement with these new tools and platforms. Allow yourself to build enthusiasm around their promise. And at the same time, cultivate a critical eye regarding their challenges and implications—ethical, environmental, societal, and more. I am looking for those entering the workforce to have a nuanced view of both sides and to show they are committed to continuous learning. This is how we can be more intentional in keeping “the human in the loop” and using AI to augment our abilities—not simply supplant them.
